Dynamic Purchasing System for the Media Strategy, Planning and Buying Services

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This Dynamic Purchasing System (DPS) provides a range of media strategy, planning and buying services.

This DPS offers a range of media strategy, planning and buying services, including:

• Management of the media strategy and planning activities of DPS Clients.
• Purchasing of media space and time on behalf of DPS Clients.
• Associated activities as described in Appendix 1 of the RFATP document.

For a more detailed overview, please see the User Guide which is available on the Buyer Zone.

Green Public Procurement (GPP) principles were embedded through supplier declarations on environmental sustainability policies at selection stage.

Social Considerations may be applied at mini competition stage, targeting campaigns to vulnerable or disadvantaged groups.

All eligible public sector clients. A comprehensive list of who can use this framework is available in the User Guide.

Valid from: 22 Dec 2025

Expiry: 21 Dec 2030

Contract extensions may be available for this arrangement; please check the Buyer Zone or contact support@ogp.gov.ie for further information. Specifically, if you are concerned that the expiry date will have an impact on your requirements.

Drawdowns from this DPS agreement will be conducted through mini-competition.

Process Steps:

1. Verify the value of the requirement and select appropriate Framework Lot.

2. Define requirements and specifications. Identify the Evaluation Award Criteria. Complete the RFT Documentation

3. Return completed SRFT Documentation to the OGP.

4. Provide responses to any clarification queries received.

5. Conduct an evaluation process. Complete evaluation report. Approve and issue outcome letters.

6. Conclude contract with successful tenderer. Provide Contract Award Notice for publication.

To get started please see the User Guide which is available on the Buyer Zone.

To access the full details of this DPS, log onto the Buyer Zone website and search for ‘Provision of Media Strategy, Planning and Buying Services’ or contact the OGP's Support Helpdesk team.

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