Media Buying Services for Public Information Notices and Recruitment Advertising

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This framework agreement provides access to media buying services for public notices and recruitment advertising for all Public Sector Bodies.

This framework agreement offers media buying services, including but not limited to:

• End-to-end origination and production of advertisements to the highest quality across a range of press, digital and radio channels;
• Provision of assistance with research and recommendations on appropriate channels (including specialised press and/or web-based platforms);
• Purchase of appropriate media to achieve campaign objectives using centrally negotiated media discounts (where available);
• Provision of a detailed cost model for all campaigns prior to commencement of any work;
• Provision of post-campaign reports on media effectiveness;
• Delivery of the services under tight time constraints.

For a more detailed overview, please see the User Guide which is available on the Buyer Zone.

All eligible public sector clients. A comprehensive list of who can use this framework is available in the User Guide.

Valid From: Dec. 9, 2021

Expires: Dec. 8, 2024

Contract extensions may be available for this arrangement; please check the Buyer Zone or contact support@ogp.gov.ie for further information. Specifically, if you are concerned that the expiry date will have an impact on your requirements.

Drawdowns from this framework agreement will be conducted through direct drawdown.

Where Direct Drawdown is available you must copy the Notification to Activate Goods/Services Form (NAGF or NASF) onto your own headed paper and complete accordingly.

Once you have completed this, it must be sent to the Contractor. The Contractor will counter sign and return it to you. The Contractor will then contact you to determine requirements.

To get started please see the User Guide which is available on Buyer Zone.

To access the full details of this framework agreement, log onto the Buyer Zone website and search for ‘Media Buying Services for Public Information Notices and Recruitment Advertising’ or contact the OGP's Support Helpdesk team.

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