Since its launch four and a half years ago, Thrive has helped employees at more than 100 organizations in over 40 countries adopt Thrive’s Microsteps — small, science-backed steps to help build healthy habits right away. And with the launch last year of its AI-powered behaviour change platform, the company has been able to broaden its impact dramatically, delivering its solutions — focused on Microsteps, storytelling, real-time stress interventions and community — through best-in-class software to everyone from frontline and call centre workers to executives of multinational companies.